Curated – A New Experience Retail Design [精裝] (藝想 – 商業空間的新體驗)

內容簡介

Curated –A new experience retail design is based on the assertion that less is more. More than 60 retail interiors present a visual merchandising that combines art, design and creativity in the shop interiors in order to attract shoppers to enter, look and buy. From the floor planning, displaying, props, lighting to colors, a perfect synthesis of simplicity and purity is achieved in the space to make it a timeless form. The element of minimalism implanted in the retail interior creates not just a commercial space, but curate an artistic atmosphere for the products and a harmonious shopping environment for the shoppers.《藝想 – 商業空間的新體驗》以設計少即是多為宣言，呈現60多個精彩的零售店面空間，使用視覺營商的新式宣傳手法，在零售空間內結合了藝術、設計和創意，以吸引更多的消費者駐足、瀏覽和購物。本書體現了每個項目對平面圖紙、展示、道具、燈光和顏色等細節的細緻斟酌，設計師或建築師致力將簡約和純粹在零售空間上作出完美的結合。減法設計元素的植入，不單讓零售空間一氣呵成，還能精心烘托出商品這一重點，並為消費者營造出舒適愉悅的購物環境。