Scrum敏捷產品管理：打造用戶喜愛的產品

第一部分 英文版
1. Understanding the Product Owner Role
The Product Owner Role
Desirable Characteristics of a Product Owner
Visionary and Doer
Leader and Team Player
Communicator and Negotiator
Empowered and Committed
Available and Qualified
Working with the Team
Collaborating with the Scrum Master
Working with Customers, Users, and Other Stake holders
Scaling the Product Owner Role
The Chief Product Owner
Product Owner Hierarchies
Choosing the Right Product Owners
Common Mistakes
The Underpowered Product Owner
The Overworked Product Owner
The Partial Product Owner
The Distant Product Owner
The Proxy Product Owner
The Product Owner Committee
Reflection
2. Envisioning the Product
The Product Vision
Desirable Qualities of the Vision
Shared and Unifying
Broad and Engaging
Short and Sweet
The Minimal Marketable Product
Simplicity
Ockham ' s Razor
Less Is More
Simple User Interfaces
Customer Needs and Product Attributes
The Birth of the Vision
Using Pet Projects
Using Scrum
Techniques for Creating the Vision
Prototypes and Mock-ups
Personas and Scenarios
Vision Box and Trade Journal Review
Kano Model
Visioning and the Product Road Map
Minimal Products and Product Variants
Common Mistakes
No Vision
Prophecy Vision
Analysis Paralysis
……

第二部分 中文版